Thursday, February 17, 2011

Chevrolet Plans to Introduce a Limited Edition Camaro Every Six Months

Camaro fans will be happy to know that the bow-tie brand plans to introduce a limited edition version every six months, in an effort to create more hype around its pony car and of course, further increase sales. According to an Automotive News report, Chevrolet will not only revive various nameplates from the past, but will also introduce some brand new ones to the market.

“Our plan is to keep evolving the Camaro,” said Al Oppenheiser, chief engineer for the Camaro. “That is the beauty of the Camaro. It has so much of a rich heritage that we can put together the right combination of content. We have a lot of rich names to choose from.”

According to Oppenheiser, the upcoming models will follow a similar formula to the 2012 Camaro ZL1 that borrows its moniker from the 1969 Camaro ZL1, which at the time was the fastest car Chevrolet ever produced.

The 2012 ZL1 is currently touted as the highest-performing Camaro in the model’s 45-year history, thanks to its 550HP 6.2-liter supercharged V8 engine, upgraded suspension with Magnetic Ride Control and advanced Brembo brakes.

For the moment, Chevrolet has confirmed that it will be offering 500 replicas of the 2011 Camaro SS convertible pace car and the Camaro Synergy V6 variant, the latter aimed at the enthusiasts on a budget. Both are due this spring.

It’s also rumored that the Detroit automaker is working on a 2012MY Transformers edition as it’s trying to further capitalize on its involvement in the movie franchise, but there’s no official confirmation on the matter.

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